Marketing Study & Capital Raising
Monday, 8 March 2010
The Opal Horizon Board has approved the commissioning of an international marketing study for Opal Horizon specifically and for the opal industry generally. It has commissioned Rouden & Partners of Basel, Switzerland in conjection with Australian-based marketing consultant, Tarquin de la Force, to undertake this study which should be completed by the end of March 2010.
The purpose of this marketing study is to assist in developing strategies which will position Opal Horizon as the premier opal company in the world in terms of (a) standards (b) production and (c) significantly raising the profile of the gemstone.
From 6 April 2010, the company intends to raise AUD$10M through a share placement to international sophisticated and institutional investors. The proceeds of the placement will be used to consolidate the opal industry, engage in a marketing / awareness campaign and resume production activities.